Coronavirus: Bundesliga TV Rights Worth Drops For First Time Since 2002

Coronavirus: Bundesliga TV Rights Value Drops For First Time Since 2002

Bundesliga will earn a complete determine of 4.Four billion euros over the 2021-2025 interval.© AFP


The cash the Bundesliga earns from tv rights will drop barely over the 2021-2025 interval from 1.16 billion euros ($1.three billion) to 1.1 billion euros per season, German soccer league CEO Christian Seifert mentioned on Monday. With a complete determine of 4.Four billion euros, it’s the first lower within the worth of a newly negotiated rights bundle since 2002, and not one of the anticipated new gamers corresponding to Amazon determine within the new deal, with present broadcasters Sky and DAZN sharing the matches. Seifert hinted the contract might set a brand new pattern within the worth of sports activities broadcasting contracts following the COVID-19 pandemic.

“Who is aware of what would have occurred with out the coronavirus,” Seifert mentioned. The German Soccer League boss nonetheless insisted it was a constructive transfer.

“It is a completely acceptable deal whenever you evaluate it to that of the opposite huge leagues. “It affords stability to the golf equipment in our high two leagues in a time of uncertainty,” he mentioned.

“Not simply to the golf equipment, however to the gamers, the brokers and for the entire system,” he defined.

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“However there can be a slight correction to the entire market that may come down barely.”

Within the deal, Sky has misplaced its Sunday matches which can now be proven by streaming service DAZN.

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